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When I wrote my blog about Mircosoft , I received extreme reactions from my friends; those loyal to MS (Microsoft) blasted me out on my data collection technique and tried to prove me wrong in all possible way, while those who oppose MS applauded me on writing such a blog knowing the fact, that myself being MS MVP, MS patron and whose bread and butter is earned by working on these technologies. But the most important thing was none came up with a reasonable justification (atleast for me) for the same.

The point that I want to make is the patrons are just loyal to their brand, I guess it should be the other way around too. I would like to associate my self with the technology that am interested to work in rather than who created it. I was Java programmer in my academic days but when I moved to professional world I started to work on MS technologies just as I found that it was increasing my productivity, which was more important in my career at that point of time.

I had faced the similar problems when I wanted to by a new bike for myself. After taking test drive of couple of bikes I was confused about which bike to go for and even posted the same on some famous bike forums,over there I received a similar response. People actually transformed the topic to brand wars. Patrons were just loyal to their brands, not wanted to accept the fact about the other brand is better is some places. Each one trying to prove the brand the follow is immaculate, while the other one is not even worth a penny

This might be slightly OT but at some places the brand just takes the name for a specific technology. Still back in

Well in my point it should be cycle of loyalty, brands being more loyal to their customers return them with better products in the market and in return they find more patrons.